Business Tips

There’s no getting around it — any SEO campaign, no matter how brilliantly executed, stands or falls based on the target keywords.

Big changes are coming to EU data regulations. Here’s how Timely is preparing to meet our obligations for the GDPR.

The very first step to growing your salon sales is to charge correctly for all of your services and ensure your services aren’t unnecessarily being discounted or undercharged.

You love doing working with people so much that you want to open up your own salon? Awesome! One of your first tasks is to come up with a business proposal.

Valentine’s Day is a great opportunity for salons and spas, as people look for relaxing and luxurious gifts for their partners. Let’s look at how salon owners can take advantage of this opportunity.

The new year is an exciting time for salon and spa owners. New customers, new trends, and maybe even some new products and services.

Dario’s passion for perfection and his uncompromising attention to detail has seen him become one of Australia’s most successful hairdressers. His sophisticated and sexy hairstyles have featured in the likes of Harpers Bazaar, Singapore Elle, New Woman, and Cosmopolitan. Dario Cotroneo shares his tips on salon success.

Tanya Chernova is a voice of inspiration, empowering people worldwide to know their power, live with purpose, and to ignite their passions. As a salon industry expert and a personal growth guru, Tanya Chernova is a tour de force at maximising human and business potential. Tanya shares her thoughts on what success looks like in the beauty industry going forward.

Faye Murray has been a salon coach for over 17 years, so she’s certainly witnessed its developments and changes. An absolute salon whizz, Faye shares her thoughts on this ever-changing industry.

Spanning over 25 years, Rae Morris is one of the most influential makeup artists in the world. Four times Australian Makeup Artist of the Year, and the longest-serving makeup director for L’Oreal Paris, Rae’s work has graced the covers of Vogue and Harper’s Bazaar, illuminating the faces of Naomi Campbell and Cate Blanchett. A go-with-the-flow personality, Rae shares her tips on succeeding in this hugely competitive industry.

 

Stepping foot in Edwards and Co, you’ll be greeted with the familiar sounds and smells of a salon. A rush of hairspray, the familiar hum of the hair dryer and the chatter between client and stylist.

 

We have more information at our fingertips now than ever before, and when a prospective client makes the decision to look for a new service provider, they jump online to do it.