About Timely

From 2011 beginnings

Timely was founded on December the 13th 2011, by Andrew Schofield, Ryan Baker and William Berger. Prior to Timely, Ryan and Andrew built BookIt — a booking engine for the New Zealand tourism industry. In 2010, BookIt was acquired by Fairfax and became the software behind the travel division of Trade Me, New Zealand‘s largest ecommerce site. During this time we were asked by a lot of small business owners if we could provide a similar solution for other industries like clinics, salons, gyms, trades and so on. There was clearly a lot of pain being experienced, with existing solutions being cumbersome and expensive. So, we built Timely — simple, affordable and reliable appointment software for small businesses. As Timely has grown, we’ve zeroed in on the beauty community, our biggest and happiest group of customers. In July 2021, Timely was acquired by EverCommerce Inc. EVCM.

We’re a team of over 130 remote workers, spread across the globe.

We recognise that some folks prefer to work from home, some prefer an office and some prefer a mix of both. Our “work from anywhere” model caters for all preferences – the choice is yours. We know there’s no substitute for face to face time, so we make sure we get together regularly for a good ol’ catch-up.

Leadership team

Stuart McLean

Managing Director

With incredible experience leading teams in high-growth start-ups, Stuart McLean will drive our rapidly growing team and community into the future. He is dedicated to continuing Timely’s mission of growing the beauty and wellness industry for the livelihoods of our customers.

Mary Haddock-Staniland

SVP of PX, Culture & Inclusion

Mary focuses on elevating Timely as a global leader in workplace px, culture, diversity & inclusion – the first people and inclusion role at an executive level to exist in New Zealand. As luck would have it, she’s also passionate about the beauty industry!

Simon Christie

SVP of Product

A passionate product leader, Simon champions the fizz while ensuring our product direction is wholeheartedly aligned to the needs of our beauty community.

Fallon Savery

SVP Revenue

Fallon develops and executes Timely’s go-to-market strategies, and leads our awesome customer teams in sales and marketing. Passionate about marketing and technology, Fallon loves seeing beauty professionals around the world embrace Timely to help grow their business.

Debbie Moore

SVP Customer & Operations

Responsible for heading up Timley’s global customer operations, Deb has previously held roles in the fields of medical, advertising, music, banking. Innately curious, Deb loves to explore and discover interesting facts about our customers to make life better for people in the beauty industry.

Owen Evans

SVP of Technology

Owen was originally an early team member at Xero and joined Timely in 2021, he ensures our tech teams are enabled to produce the best software that works well with all of our customers and their needs. He ensures we build a scalable, secure and robust platform.

Over 55,000 customers love Timely

“The best thing is that you guys aren’t too business like, you’re more friendly. I feel like I’m working with human beings and that I can trust you”

Megumi Kida

Kida, New York City

Our values unite us

In a fast-growing remote-working company, our values are what unite us and help align our energy as a group. We believe in what we’re doing, and who we’re doing it for. Check out our code of conduct here.

Customers are our sun

We obsess first and foremost about our customers because they give us life. We’re successful when our customers are too, and it’s a privilege to serve them.

Timely life

Work and life are complementary rather than competing priorities. Technology has erased the hard lines between work and life, and we embrace that.

Bring your whole self to work

We believe in being yourself – authentic and honest. We value diversity, because diverse teams build better products and better organisations.

Execute like a boss

Execution is getting thousands of little things right. It’s hard, but rewarding. We don’t always get it right first time, but we learn. Outcomes, not outputs.